BOA® Fit System | Dialed In. Precision Fit.

The Boa Story

WE WANTED A BETTER WAY. SO WE MADE ONE.

For more information, please visit dial shoe laces.

Frustrated with how long it took to lace up his boots, founder Gary Hammerslag sought a better alternative. In 2001, BOA emerged from the Rocky Mountains of Colorado, the area we still proudly operate in. This ingenious system revolutionized the industry, introducing a completely new fitting experience.

If you are looking for more details, kindly visit smart buckle laces.

Revolutionizing Fit

BOA's impact on the footwear industry cannot be overstated. "The BOA Fit System enables performance-driven precision—allowing faster, more powerful directional changes through a seamless connection between equipment and body."

Why Choose BOA?

The BOA system is recognized as the premier speed lace system provider globally. Whether you're an athlete or an outdoor enthusiast, our diverse product range meets all your needs. Our expert team is committed to helping you find the best solution for your requirements.